Case study

Creative Glu

Branding, landing page, brand assets and product design for Creative Glu — an AI adoption accelerator that transforms manual business operations into AI-driven processes at scale.

Brand identity Landing page Brand assets Product design Deck design
Creative Glu — Creative Brilliance. AI Precision. Global Scale. Colorful marble ribbon art on black.

Overview

Client
Creative Glu
Scope
Brand · Website · Product · Decks
Sector
AI & creative services

Creative Glu is an AI adoption accelerator — a creative agency that uses AI to transform how businesses operate, create and compete.

The studio needed a full identity system to match its ambition: a landing page that communicates its value proposition clearly, branded proposals and one-pagers for client-facing work, a product interface for its Glu Agents platform, and investor and client presentation decks. S9 delivered end-to-end design across all these touchpoints.

The visual language pairs editorial restraint with bold colour — dark typographic layouts anchored by vibrant 3D forms and photography — communicating both the seriousness of enterprise AI and the energy of a creative-first studio.

Landing page

The site needed to make a single argument instantly: Creative Glu is the studio you bring in when you're serious about AI adoption.

The hero leads with "Ai.Adoption.Accelerator" — an unconventional capitalisation that turns the tagline into a visual object — paired with a direct subhead and a single CTA. From there the page moves through the value proposition: manual operations transformed into AI-driven workflows, real-time data analysis, and a client portfolio that proves it.

Each section is typographically driven, using dense text with 3D forms as counterpoint. The "Adopt to Transform" and "Transform to Accelerate" sections use contrasting sculptural visuals — monochrome and polychrome — to mark the journey from adoption to acceleration.

Creative Glu hero — Ai.Adoption.Accelerator: Transform your business and lead with AI-driven solutions. Minimal dark typography, single CTA.
Hero section. Typographic-first hero with a direct value proposition and single call to action.
Services section — white 3D neural mesh with copy: We transform your business's manual operations into AI-driven processes, real-time data analysis and AI-driven insights.
Services. AI automation value proposition with a white volumetric neural mesh counterpoint.

Brand assets

Client-facing documents — proposals, one-pagers and contracts — carry the same visual language as the site, giving Creative Glu a consistent presence from first pitch to signed agreement.

Proposals open with a branded cover that immediately communicates seniority: dark field, refined typography, and the client's name given prominence. Interior pages follow a structured layout that lets the work speak clearly without visual noise. Each document is built to be modified quickly — different clients, same system.

Product design

Glu Agents is Creative Glu's AI workflow platform — purpose-built to manage, monitor and scale AI agents across client operations.

The dashboard surfaces agent performance in real time: success rates, execution counts, connected sub-workflow agents and historical analytics. The design uses a dense dark UI with clear data hierarchy — large numerals for key metrics, structured tables for workflow detail, and coloured status indicators for at-a-glance health. Each agent gets its own profile view, making it easy to diagnose performance or hand off to a client team.

The deck design arm delivers presentation templates for investors and clients — structured around Creative Glu's narrative arc from problem through solution to market opportunity, with the same visual system applied throughout.

GLU AGENTS
Hannah – RevOps
39 RUNS
Has child agents
87.18% SUCCESS
Hannah – RevOps
39 RUNS
Has child agents
87.18% SUCCESS
Hannah – RevOps
39 RUNS
Has child agents
87.14% SUCCESS
Hannah – RevOps HAS 17 IPs

Hey there, This is Hannah – RevOps
Hannah connects directly with your HubSpot environment to streamline sales activities from conversation to close.

Total Execution
39
Success
87.18%
Failure
12.82%
Unsuccessful
5
Performance Analytics
Success/Failure Distribution
42%
– 13.37%
Execution Trends
Execution Details
STATUSINPUT NODEINPUT TEXTOUTPUT NODEOUTPUT TEXT
Succeeded Edit Fields Hello Hanna – AI Chat Agent I'm Hannah, your AI RevOps agent from Creative Glu…
Succeeded Edit Fields Hello Hanna – AI Chat Agent I'm Hannah, your AI RevOps agent from Creative Glu…

Glu Agents dashboard. Real-time agent performance monitoring with execution analytics and workflow graph.

Investor deck slide for Steer Protocol — Steer makes building on web3 easy, with competitive positioning matrix.
Deck design. Client presentation template with competitive positioning framework and structured data layout.

Outcomes

A unified design system across five touchpoints — website, proposals, contracts, product and decks.

Creative Glu now has a coherent visual presence from first impression to daily product use, built to scale with the business as it grows its client base and agent platform.

5

Design touchpoints — website, brand assets, product, decks, social

1

Unified visual system from landing page to product dashboard

AI

Glu Agents platform designed for real-time agent performance monitoring

F500

Proposal and deck templates built for enterprise client pitches

Next project

The Machine™

View case study |
The Machine™: bold white wordmark on a near-black field